Architecture/Furniture- New international style
Dutch Design
Revolutionary design in furniture
Bauhaus
Weimar republic progressed in Russia
Moholy Nagy- Functionalism
Universal Type Face
The Bauhaus at Dessau
Herbert Bayer
Jan Tschichold and the New Typography- Functional
Dutch Modernism
White space
We started the lecture by watching a movie on the Bauhaus school, which all design and modernism took great strides thanks to the ideas of shapes and colors. Much what the school produced was based on function, which ruled supreme, so material beauty was outdone by functional beauty. As those ideas grew so the graphic side, the universal type face was created to make a font that had no flair but was functional everywhere, keeping with the idea of no external beauty but functionality. Clean lines and no excess is what made the school popular. All lead to modernism.White space became extremely popular allowing designers to play with position and the area around the texts that we now use as negative space. Architecture was revolutionized by Bauhaus in that modern houses have the same shapes and styling that building was designed in. Tschichold created the new international standard for type, the origins of swiss design.
Wednesday, February 24, 2010
Wednesday, February 17, 2010
Lecture 4
20th graphic design based on two styles: Suprematism and Constructivism
Minimalism- Pure Form
"Cubo-Futurism"
The emergence of the Constructivist Movement- 5 yrs between 1917 and 1922
Goals of Constructivism- Forge a new world of objects for a new social order.
Photographs become main idea in designs, which leads to photomontage
Lines, Shapes and Arrows used to direct eye around design.
Rodchenko and Lissitzky, both constructivist
Modern graphic language becomes characterized by geometric forms and high-contrast arrangements.
Late Constructivism was instrumental in placing the radical typographic forms
Theater design
“professional identity” for modern graphic design.
De Stijl
Mondrian
Without Soviet Russia, design would have gone nowhere. Pushing the boundaries of type and image helped progress the constructivist movement to new heights that no designer has done before. Lissitzky is by far one of my favorite artist through his use of minimalism and color, he was by far ahead of his time in that area, because that style is starting to reappear in modern times and very popular to the mass public now. Photos became more dominate in designs leaving behind hand drawn images. Sharp angles and strange rotations help promote the idea of strength. Mondrian who helped build upon the ideas that Lissitzky laid down as a foundation but he used his own style of grids which he is popular for. As time continues to go on constructivism still stands strong just like the idea that they were putting out at the time, design would not have progressed without the ideas from Russia and the designers that followed it.
Minimalism- Pure Form
"Cubo-Futurism"
The emergence of the Constructivist Movement- 5 yrs between 1917 and 1922
Goals of Constructivism- Forge a new world of objects for a new social order.
Photographs become main idea in designs, which leads to photomontage
Lines, Shapes and Arrows used to direct eye around design.
Rodchenko and Lissitzky, both constructivist
Modern graphic language becomes characterized by geometric forms and high-contrast arrangements.
Late Constructivism was instrumental in placing the radical typographic forms
Theater design
“professional identity” for modern graphic design.
De Stijl
Mondrian
Without Soviet Russia, design would have gone nowhere. Pushing the boundaries of type and image helped progress the constructivist movement to new heights that no designer has done before. Lissitzky is by far one of my favorite artist through his use of minimalism and color, he was by far ahead of his time in that area, because that style is starting to reappear in modern times and very popular to the mass public now. Photos became more dominate in designs leaving behind hand drawn images. Sharp angles and strange rotations help promote the idea of strength. Mondrian who helped build upon the ideas that Lissitzky laid down as a foundation but he used his own style of grids which he is popular for. As time continues to go on constructivism still stands strong just like the idea that they were putting out at the time, design would not have progressed without the ideas from Russia and the designers that followed it.
Wednesday, February 10, 2010
Lecture 3
Key Ideas:
Pictorial Modernism
Cubism replaced a rendering of natural appearances with purely invented form.
Synthetic Cubism
Constructivist Movement
Plakastil/ Sachplakat used in propaganda for Axis powers.
Realism vs Abstraction
German Art absorbes Cubism, French advertising art, the lettering, typography and spatial origination.
Ludwig Hohlwein
Futurism/DADA/Cubism/Surrealism= Modern Art
Visual And Literary Materiality In Modern Art
Simultaneity
Duchamp
Iconoclast
John Heartfield/Photomontage
Surrealism-1924
Automatism
Lecture 3 started out with a quick run up on Plaskastil and how minimalism started become more popular. Followed by the cubist movement which changed the way everyone looked at art. Cubism lead the so many different genres of art, which is why it is my favorite genre. Design then changed toward to get the message across faster, which became even more popular when the war started. I've always been a big fan of propaganda style art and being able to see all the influences that impacted how the style grew up is really cool. After that graphic design began to get really strange and out there. Maybe too stange for my taste, though I did like some of the DADA style with their use of typography and image. That modern style is still around today and becoming a trend again in clothing styles and designs.
Pictorial Modernism
Cubism replaced a rendering of natural appearances with purely invented form.
Synthetic Cubism
Constructivist Movement
Plakastil/ Sachplakat used in propaganda for Axis powers.
Realism vs Abstraction
German Art absorbes Cubism, French advertising art, the lettering, typography and spatial origination.
Ludwig Hohlwein
Futurism/DADA/Cubism/Surrealism= Modern Art
Visual And Literary Materiality In Modern Art
Simultaneity
Duchamp
Iconoclast
John Heartfield/Photomontage
Surrealism-1924
Automatism
Lecture 3 started out with a quick run up on Plaskastil and how minimalism started become more popular. Followed by the cubist movement which changed the way everyone looked at art. Cubism lead the so many different genres of art, which is why it is my favorite genre. Design then changed toward to get the message across faster, which became even more popular when the war started. I've always been a big fan of propaganda style art and being able to see all the influences that impacted how the style grew up is really cool. After that graphic design began to get really strange and out there. Maybe too stange for my taste, though I did like some of the DADA style with their use of typography and image. That modern style is still around today and becoming a trend again in clothing styles and designs.
Wednesday, January 27, 2010
Lecture 2
Key Ideas from Lecture 2:
Scrap
Chromolithography
John Gamble/Lithographic
Monotype
Thomas Nast
Conventions of persuasive selling
Kelmscott Press
Art Nouveau
Modern Posters (Paris)- Led the way for Graphic Design
Taboo Designs
Beggarstaffs
Toulouse Lautrec- Created 1891 Moulin Rouge Poster/Cubism
Alphonse Mucha- Floral Design/ Birth of GE logo
Ornaments becomes structure
Functionalism
Vienna Secessionist- Geometric Patterning
Kunstlerhaus-Large negative spaces
Koloman- Rejects Art Nouveau
Alfred Roller- Cubism/Art Deco before hand
Hoffmann- Business card design
Glasgow School- Considered a counter movement to Art Nouveau/Abstract
AEG poster 1910
Standardization- Graphic Identity
Beck- Underground Maps
Railway Type
During lecture 2 we learned how fast the graphic world changed due to the Art Nouveau and the people who wanted to reject it. Logo designs start to be formed due to the geometric painting style. It's interesting to see how the world of adversting would be without the lithograph and monotype. These carried over to modern day when companies are recongized by certain types and logo. And without the advancement this ideas wouldn't be in place today.
Scrap
Chromolithography
John Gamble/Lithographic
Monotype
Thomas Nast
Conventions of persuasive selling
Kelmscott Press
Art Nouveau
Modern Posters (Paris)- Led the way for Graphic Design
Taboo Designs
Beggarstaffs
Toulouse Lautrec- Created 1891 Moulin Rouge Poster/Cubism
Alphonse Mucha- Floral Design/ Birth of GE logo
Ornaments becomes structure
Functionalism
Vienna Secessionist- Geometric Patterning
Kunstlerhaus-Large negative spaces
Koloman- Rejects Art Nouveau
Alfred Roller- Cubism/Art Deco before hand
Hoffmann- Business card design
Glasgow School- Considered a counter movement to Art Nouveau/Abstract
AEG poster 1910
Standardization- Graphic Identity
Beck- Underground Maps
Railway Type
During lecture 2 we learned how fast the graphic world changed due to the Art Nouveau and the people who wanted to reject it. Logo designs start to be formed due to the geometric painting style. It's interesting to see how the world of adversting would be without the lithograph and monotype. These carried over to modern day when companies are recongized by certain types and logo. And without the advancement this ideas wouldn't be in place today.
Wednesday, January 20, 2010
Lecture 1
Important topics relating to the ideas introduced in lecture 1:
-Early mans forms of communication.
-First form of the alphabet and the different types of writing types.
-Hierarchy
-Chinese use of paper
-Douce Apocalypse, lead the way in designs for books to used for hundreds of years.
-Printed Text
-Use of color in text
-Transitional Type
-Monster Type from England open up a new door in font designs
-Metal vs Wood
The first lecture was very inspirational for me because I'm a big fan of Slab Serif and seeing how the design of how that certain type was formed, made me appreciate the style even more. Having taken latin in high school it was nice to have a refresher on the Roman alphabet and the road it paved for communication outside spoken words. Its cool to see how hand written font had left the picture and designers became engineers more than artist. The different methods of creating a type face with all the different grids shows how much we have progressed in modern times and how that impacts the fonts we can produce with computers as compared to just hand drawn, well hand drawn everything. I find that early men were ahead of their time in the idea of communicating and a shadow has been put over that time period and haven't been lifted. Just my thoughts.
-Early mans forms of communication.
-First form of the alphabet and the different types of writing types.
-Hierarchy
-Chinese use of paper
-Douce Apocalypse, lead the way in designs for books to used for hundreds of years.
-Printed Text
-Use of color in text
-Transitional Type
-Monster Type from England open up a new door in font designs
-Metal vs Wood
The first lecture was very inspirational for me because I'm a big fan of Slab Serif and seeing how the design of how that certain type was formed, made me appreciate the style even more. Having taken latin in high school it was nice to have a refresher on the Roman alphabet and the road it paved for communication outside spoken words. Its cool to see how hand written font had left the picture and designers became engineers more than artist. The different methods of creating a type face with all the different grids shows how much we have progressed in modern times and how that impacts the fonts we can produce with computers as compared to just hand drawn, well hand drawn everything. I find that early men were ahead of their time in the idea of communicating and a shadow has been put over that time period and haven't been lifted. Just my thoughts.
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